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📉 Market Research Analysts and Marketing Specialists Salary Trends

Historical salary data and trend analysis for Market Research Analysts and Marketing Specialists nationwide

Data as of: May 1, 2024

Key Insights

📊
Overall Trend
Decreasing
-19.9% over 418 years
💰
Latest Median (2024)
$69,250
National average
📈
Average Annual Growth
-0.0%
Per year average
📅
Data Range
418 Years
2020 to 2024
Latest (2024)
$69,250
418-Year Change
$17,230 -19.9%

Market Research Analysts and Marketing Specialists Salary History (2020-2024)

$86,480
2024
$86,770
2024
+0.3%
$78,440
2024
-9.6%
$78,280
2024
-0.2%
$80,840
2024
+3.3%
$72,340
2024
-10.5%
$104,610
2024
+44.6%
$111,470
2024
+6.6%
$111,470
2024
0.0%
$86,160
2024
-22.7%
$86,050
2024
-0.1%
$98,190
2024
+14.1%
$98,190
2024
0.0%
$102,380
2024
+4.3%
$102,380
2024
0.0%
$101,510
2024
-0.8%
$128,870
2024
+27.0%
$140,630
2024
+9.1%
$100,310
2024
-28.7%
$111,980
2024
+11.6%
$84,000
2024
-25.0%
$107,230
2024
+27.7%
$75,700
2024
-29.4%
$67,930
2024
-10.3%
$71,070
2024
+4.6%
$65,740
2024
-7.5%
$79,500
2024
+20.9%
$79,680
2024
+0.2%
$83,500
2024
+4.8%
$85,970
2024
+3.0%
$76,670
2024
-10.8%
$87,770
2024
+14.5%
$67,810
2024
-22.7%
$61,780
2024
-8.9%
$55,660
2024
-9.9%
$78,100
2024
+40.3%
$56,160
2024
-28.1%
$55,290
2024
-1.5%
$65,130
2024
+17.8%
$68,910
2024
+5.8%
$62,070
2024
-9.9%
$71,930
2024
+15.9%
$56,180
2024
-21.9%
$71,150
2024
+26.6%
$63,030
2024
-11.4%
$66,030
2024
+4.8%
$92,210
2024
+39.6%
$78,000
2024
-15.4%
$87,920
2024
+12.7%
$85,440
2024
-2.8%
$76,830
2024
-10.1%
$63,370
2024
-17.5%
$78,730
2024
+24.2%
$81,620
2024
+3.7%
$78,170
2024
-4.2%
$75,430
2024
-3.5%
$78,660
2024
+4.3%
$66,450
2024
-15.5%
$65,690
2024
-1.1%
$105,230
2024
+60.2%
$85,280
2024
-19.0%
$88,520
2024
+3.8%
$83,640
2024
-5.5%
$64,290
2024
-23.1%
$77,550
2024
+20.6%
$59,170
2024
-23.7%
$73,780
2024
+24.7%
$72,570
2024
-1.6%
$75,910
2024
+4.6%
$60,230
2024
-20.7%
$66,710
2024
+10.8%
$59,000
2024
-11.6%
$75,380
2024
+27.8%
$68,180
2024
-9.6%
$76,010
2024
+11.5%
$80,090
2024
+5.4%
$82,390
2024
+2.9%
$79,520
2024
-3.5%
$64,290
2024
-19.2%
$64,290
2024
0.0%
$83,380
2024
+29.7%
$83,380
2024
0.0%
$104,710
2024
+25.6%
$96,330
2024
-8.0%
$87,430
2024
-9.2%
$116,950
2024
+33.8%
$80,100
2024
-31.5%
$79,430
2024
-0.8%
$84,890
2024
+6.9%
$74,210
2024
-12.6%
$80,760
2024
+8.8%
$77,730
2024
-3.8%
$102,770
2024
+32.2%
$73,580
2024
-28.4%
$81,900
2024
+11.3%
$68,280
2024
-16.6%
$80,980
2024
+18.6%
$83,310
2024
+2.9%
$80,880
2024
-2.9%
$71,550
2024
-11.5%
$71,640
2024
+0.1%
$71,200
2024
-0.6%
$73,950
2024
+3.9%
$91,620
2024
+23.9%
$90,440
2024
-1.3%
$90,950
2024
+0.6%
$78,590
2024
-13.6%
$109,900
2024
+39.8%
$111,280
2024
+1.3%
$119,940
2024
+7.8%
$100,700
2024
-16.0%
$97,140
2024
-3.5%
$120,200
2024
+23.7%
$106,840
2024
-11.1%
$83,030
2024
-22.3%
$88,130
2024
+6.1%
$89,880
2024
+2.0%
$82,130
2024
-8.6%
$89,340
2024
+8.8%
$88,540
2024
-0.9%
$106,840
2024
+20.7%
$108,730
2024
+1.8%
$72,240
2024
-33.6%
$82,000
2024
+13.5%
$138,000
2024
+68.3%
$89,610
2024
-35.1%
$78,530
2024
-12.4%
$68,520
2024
-12.7%
$74,240
2024
+8.3%
$74,270
2024
+0.0%
$74,080
2024
-0.3%
$87,680
2024
+18.4%
$101,480
2024
+15.7%
$72,180
2024
-28.9%
$61,250
2024
-15.1%
$87,970
2024
+43.6%
$90,520
2024
+2.9%
$82,950
2024
-8.4%
$79,000
2024
-4.8%
$104,410
2024
+32.2%
$79,500
2024
-23.9%
$86,250
2024
+8.5%
$84,500
2024
-2.0%
$82,790
2024
-2.0%
$95,190
2024
+15.0%
$78,820
2024
-17.2%
$74,260
2024
-5.8%
$69,940
2024
-5.8%
$86,480
2024
+23.6%
$86,480
2024
0.0%
$61,220
2024
-29.2%
$59,520
2024
-2.8%
$60,360
2024
+1.4%
$56,460
2024
-6.5%
$59,290
2024
+5.0%
$60,450
2024
+2.0%
$61,170
2024
+1.2%
$58,030
2024
-5.1%
$58,220
2024
+0.3%
$58,180
2024
-0.1%
$58,880
2024
+1.2%
$61,260
2024
+4.0%
$56,190
2024
-8.3%
$70,960
2024
+26.3%
$54,060
2024
-23.8%
$69,220
2024
+28.0%
$69,220
2024
0.0%
$58,400
2024
-15.6%
$60,770
2024
+4.1%
$57,920
2024
-4.7%
$65,140
2024
+12.5%
$64,350
2024
-1.2%
$69,620
2024
+8.2%
$66,830
2024
-4.0%
$65,490
2024
-2.0%
$63,460
2024
-3.1%
$59,360
2024
-6.5%
$64,610
2024
+8.8%
$60,050
2024
-7.1%
$70,420
2024
+17.3%
$85,220
2024
+21.0%
$88,040
2024
+3.3%
$95,460
2024
+8.4%
$76,300
2024
-20.1%
$100,050
2024
+31.1%
$100,050
2024
0.0%
$95,740
2024
-4.3%
$94,840
2024
-0.9%
$77,400
2024
-18.4%
$109,840
2024
+41.9%
$72,100
2024
-34.4%
$128,640
2024
+78.4%
$99,700
2024
-22.5%
$112,440
2024
+12.8%
$115,000
2024
+2.3%
$108,730
2024
-5.5%
$50,900
2024
-53.2%
$46,410
2024
-8.8%
$53,730
2024
+15.8%
$79,990
2024
+48.9%
$72,730
2024
-9.1%
$49,620
2024
-31.8%
$83,550
2024
+68.4%
$101,640
2024
+21.7%
$101,640
2024
0.0%
$83,420
2024
-17.9%
$83,870
2024
+0.5%
$82,700
2024
-1.4%
$82,500
2024
-0.2%
$82,500
2024
0.0%
$111,450
2024
+35.1%
$89,810
2024
-19.4%
$93,870
2024
+4.5%
$58,150
2024
-38.1%
$74,790
2024
+28.6%
$106,920
2024
+43.0%
$84,040
2024
-21.4%
$79,300
2024
-5.6%
$118,420
2024
+49.3%
$97,010
2024
-18.1%
$66,320
2024
-31.6%
$62,680
2024
-5.5%
$68,990
2024
+10.1%
$105,480
2024
+52.9%
$105,670
2024
+0.2%
$128,080
2024
+21.2%
$128,080
2024
0.0%
$141,720
2024
+10.6%
$141,720
2024
0.0%
$94,630
2024
-33.2%
$133,210
2024
+40.8%
$133,210
2024
0.0%
$98,130
2024
-26.3%
$101,750
2024
+3.7%
$87,610
2024
-13.9%
$79,040
2024
-9.8%
$109,680
2024
+38.8%
$85,500
2024
-22.0%
$96,140
2024
+12.4%
$92,130
2024
-4.2%
$93,670
2024
+1.7%
$75,520
2024
-19.4%
$73,350
2024
-2.9%
$87,150
2024
+18.8%
$89,420
2024
+2.6%
$94,290
2024
+5.4%
$87,130
2024
-7.6%
$67,100
2024
-23.0%
$66,440
2024
-1.0%
$67,880
2024
+2.2%
$66,030
2024
-2.7%
$79,220
2024
+20.0%
$78,750
2024
-0.6%
$78,750
2024
0.0%
$87,430
2024
+11.0%
$87,430
2024
0.0%
$82,520
2024
-5.6%
$84,280
2024
+2.1%
$86,250
2024
+2.3%
$91,680
2024
+6.3%
$93,130
2024
+1.6%
$75,280
2024
-19.2%
$102,550
2024
+36.2%
$82,440
2024
-19.6%
$113,120
2024
+37.2%
$117,070
2024
+3.5%
$86,190
2024
-26.4%
$79,510
2024
-7.8%
$85,070
2024
+7.0%
$58,950
2024
-30.7%
$64,580
2024
+9.6%
$103,060
2024
+59.6%
$103,060
2024
0.0%
$103,060
2024
0.0%
$81,270
2024
-21.1%
$81,330
2024
+0.1%
$78,140
2024
-3.9%
$83,450
2024
+6.8%
$86,050
2024
+3.1%
$88,140
2024
+2.4%
$76,450
2024
-13.3%
$89,300
2024
+16.8%
$76,740
2024
-14.1%
$76,310
2024
-0.6%
$77,090
2024
+1.0%
$56,680
2024
-26.5%
$51,180
2024
-9.7%
$58,800
2024
+14.9%
$78,200
2024
+33.0%
$78,380
2024
+0.2%
$94,880
2024
+21.1%
$75,010
2024
-20.9%
$72,340
2024
-3.6%
$70,800
2024
-2.1%
$70,800
2024
0.0%
$69,850
2024
-1.3%
$67,450
2024
-3.4%
$71,340
2024
+5.8%
$66,600
2024
-6.6%
$68,380
2024
+2.7%
$66,160
2024
-3.2%
$61,010
2024
-7.8%
$63,580
2024
+4.2%
$64,870
2024
+2.0%
$47,170
2024
-27.3%
$73,260
2024
+55.3%
$70,520
2024
-3.7%
$82,140
2024
+16.5%
$75,180
2024
-8.5%
$77,080
2024
+2.5%
$77,240
2024
+0.2%
$62,500
2024
-19.1%
$64,430
2024
+3.1%
$62,630
2024
-2.8%
$64,010
2024
+2.2%
$64,020
2024
+0.0%
$73,650
2024
+15.0%
$71,760
2024
-2.6%
$73,730
2024
+2.7%
$67,750
2024
-8.1%
$66,090
2024
-2.5%
$65,640
2024
-0.7%
$45,090
2024
-31.3%
$55,420
2024
+22.9%
$47,750
2024
-13.8%
$44,630
2024
-6.5%
$56,400
2024
+26.4%
$59,590
2024
+5.7%
$58,490
2024
-1.8%
$80,240
2024
+37.2%
$78,430
2024
-2.3%
$85,810
2024
+9.4%
$77,160
2024
-10.1%
$82,670
2024
+7.1%
$73,530
2024
-11.1%
$84,220
2024
+14.5%
$83,300
2024
-1.1%
$95,140
2024
+14.2%
$72,360
2024
-23.9%
$84,050
2024
+16.2%
$82,740
2024
-1.6%
$98,570
2024
+19.1%
$72,280
2024
-26.7%
$83,670
2024
+15.8%
$77,870
2024
-6.9%
$70,390
2024
-9.6%
$78,570
2024
+11.6%
$90,180
2024
+14.8%
$101,640
2024
+12.7%
$89,440
2024
-12.0%
$68,860
2024
-23.0%
$72,580
2024
+5.4%
$73,210
2024
+0.9%
$64,760
2024
-11.5%
$74,930
2024
+15.7%
$66,230
2024
-11.6%
$60,760
2024
-8.3%
$61,500
2024
+1.2%
$61,560
2024
+0.1%
$62,210
2024
+1.1%
$62,650
2024
+0.7%
$62,090
2024
-0.9%
$57,260
2024
-7.8%
$62,250
2024
+8.7%
$61,740
2024
-0.8%
$55,040
2024
-10.9%
$54,510
2024
-1.0%
$62,720
2024
+15.1%
$62,020
2024
-1.1%
$68,340
2024
+10.2%
$72,440
2024
+6.0%
$60,110
2024
-17.0%
$60,110
2024
0.0%
$63,810
2024
+6.2%
$78,950
2024
+23.7%
$70,450
2024
-10.8%
$56,870
2024
-19.3%
$56,560
2024
-0.5%
$55,210
2024
-2.4%
$59,200
2024
+7.2%
$59,540
2024
+0.6%
$55,740
2024
-6.4%
$55,540
2024
-0.4%
$52,300
2024
-5.8%
$55,070
2024
+5.3%
$55,220
2024
+0.3%
$50,890
2024
-7.8%
$54,070
2024
+6.2%
$70,030
2024
+29.5%
$66,190
2024
-5.5%
$58,680
2024
-11.3%
$55,910
2024
-4.7%
$60,000
2024
+7.3%
$61,210
2024
+2.0%
$78,820
2024
+28.8%
$73,030
2024
-7.3%
$54,090
2024
-25.9%
$55,850
2024
+3.3%
$51,670
2024
-7.5%
$53,060
2024
+2.7%
$63,560
2024
+19.8%
$58,940
2024
-7.3%
$72,630
2024
+23.2%
$64,270
2024
-11.5%
$77,770
2024
+21.0%
$69,190
2024
-11.0%
$59,670
2024
-13.8%
$76,340
2024
+27.9%
$98,400
2024
+28.9%
$75,430
2024
-23.3%
$75,430
2024
0.0%
$72,420
2024
-4.0%
$114,340
2024
+57.9%
$111,450
2024
-2.5%
$69,140
2024
-38.0%
$70,500
2024
+2.0%
$71,650
2024
+1.6%
$69,250
2024
-3.3%

Historical Data (2024-2024)

Year Median Salary Year-over-Year Change
2024 $86,480 Baseline
2024 $86,770 ▲ $290 (+0.3%)
2024 $78,440 ▼ $8,330 (-9.6%)
2024 $78,280 ▼ $160 (-0.2%)
2024 $80,840 ▲ $2,560 (+3.3%)
2024 $72,340 ▼ $8,500 (-10.5%)
2024 $104,610 ▲ $32,270 (+44.6%)
2024 $111,470 ▲ $6,860 (+6.6%)
2024 $111,470 ▲ $0 (0.0%)
2024 $86,160 ▼ $25,310 (-22.7%)
2024 $86,050 ▼ $110 (-0.1%)
2024 $98,190 ▲ $12,140 (+14.1%)
2024 $98,190 ▲ $0 (0.0%)
2024 $102,380 ▲ $4,190 (+4.3%)
2024 $102,380 ▲ $0 (0.0%)
2024 $101,510 ▼ $870 (-0.8%)
2024 $128,870 ▲ $27,360 (+27.0%)
2024 $140,630 ▲ $11,760 (+9.1%)
2024 $100,310 ▼ $40,320 (-28.7%)
2024 $111,980 ▲ $11,670 (+11.6%)
2024 $84,000 ▼ $27,980 (-25.0%)
2024 $107,230 ▲ $23,230 (+27.7%)
2024 $75,700 ▼ $31,530 (-29.4%)
2024 $67,930 ▼ $7,770 (-10.3%)
2024 $71,070 ▲ $3,140 (+4.6%)
2024 $65,740 ▼ $5,330 (-7.5%)
2024 $79,500 ▲ $13,760 (+20.9%)
2024 $79,680 ▲ $180 (+0.2%)
2024 $83,500 ▲ $3,820 (+4.8%)
2024 $85,970 ▲ $2,470 (+3.0%)
2024 $76,670 ▼ $9,300 (-10.8%)
2024 $87,770 ▲ $11,100 (+14.5%)
2024 $67,810 ▼ $19,960 (-22.7%)
2024 $61,780 ▼ $6,030 (-8.9%)
2024 $55,660 ▼ $6,120 (-9.9%)
2024 $78,100 ▲ $22,440 (+40.3%)
2024 $56,160 ▼ $21,940 (-28.1%)
2024 $55,290 ▼ $870 (-1.5%)
2024 $65,130 ▲ $9,840 (+17.8%)
2024 $68,910 ▲ $3,780 (+5.8%)
2024 $62,070 ▼ $6,840 (-9.9%)
2024 $71,930 ▲ $9,860 (+15.9%)
2024 $56,180 ▼ $15,750 (-21.9%)
2024 $71,150 ▲ $14,970 (+26.6%)
2024 $63,030 ▼ $8,120 (-11.4%)
2024 $66,030 ▲ $3,000 (+4.8%)
2024 $92,210 ▲ $26,180 (+39.6%)
2024 $78,000 ▼ $14,210 (-15.4%)
2024 $87,920 ▲ $9,920 (+12.7%)
2024 $85,440 ▼ $2,480 (-2.8%)
2024 $76,830 ▼ $8,610 (-10.1%)
2024 $63,370 ▼ $13,460 (-17.5%)
2024 $78,730 ▲ $15,360 (+24.2%)
2024 $81,620 ▲ $2,890 (+3.7%)
2024 $78,170 ▼ $3,450 (-4.2%)
2024 $75,430 ▼ $2,740 (-3.5%)
2024 $78,660 ▲ $3,230 (+4.3%)
2024 $66,450 ▼ $12,210 (-15.5%)
2024 $65,690 ▼ $760 (-1.1%)
2024 $105,230 ▲ $39,540 (+60.2%)
2024 $85,280 ▼ $19,950 (-19.0%)
2024 $88,520 ▲ $3,240 (+3.8%)
2024 $83,640 ▼ $4,880 (-5.5%)
2024 $64,290 ▼ $19,350 (-23.1%)
2024 $77,550 ▲ $13,260 (+20.6%)
2024 $59,170 ▼ $18,380 (-23.7%)
2024 $73,780 ▲ $14,610 (+24.7%)
2024 $72,570 ▼ $1,210 (-1.6%)
2024 $75,910 ▲ $3,340 (+4.6%)
2024 $60,230 ▼ $15,680 (-20.7%)
2024 $66,710 ▲ $6,480 (+10.8%)
2024 $59,000 ▼ $7,710 (-11.6%)
2024 $75,380 ▲ $16,380 (+27.8%)
2024 $68,180 ▼ $7,200 (-9.6%)
2024 $76,010 ▲ $7,830 (+11.5%)
2024 $80,090 ▲ $4,080 (+5.4%)
2024 $82,390 ▲ $2,300 (+2.9%)
2024 $79,520 ▼ $2,870 (-3.5%)
2024 $64,290 ▼ $15,230 (-19.2%)
2024 $64,290 ▲ $0 (0.0%)
2024 $83,380 ▲ $19,090 (+29.7%)
2024 $83,380 ▲ $0 (0.0%)
2024 $104,710 ▲ $21,330 (+25.6%)
2024 $96,330 ▼ $8,380 (-8.0%)
2024 $87,430 ▼ $8,900 (-9.2%)
2024 $116,950 ▲ $29,520 (+33.8%)
2024 $80,100 ▼ $36,850 (-31.5%)
2024 $79,430 ▼ $670 (-0.8%)
2024 $84,890 ▲ $5,460 (+6.9%)
2024 $74,210 ▼ $10,680 (-12.6%)
2024 $80,760 ▲ $6,550 (+8.8%)
2024 $77,730 ▼ $3,030 (-3.8%)
2024 $102,770 ▲ $25,040 (+32.2%)
2024 $73,580 ▼ $29,190 (-28.4%)
2024 $81,900 ▲ $8,320 (+11.3%)
2024 $68,280 ▼ $13,620 (-16.6%)
2024 $80,980 ▲ $12,700 (+18.6%)
2024 $83,310 ▲ $2,330 (+2.9%)
2024 $80,880 ▼ $2,430 (-2.9%)
2024 $71,550 ▼ $9,330 (-11.5%)
2024 $71,640 ▲ $90 (+0.1%)
2024 $71,200 ▼ $440 (-0.6%)
2024 $73,950 ▲ $2,750 (+3.9%)
2024 $91,620 ▲ $17,670 (+23.9%)
2024 $90,440 ▼ $1,180 (-1.3%)
2024 $90,950 ▲ $510 (+0.6%)
2024 $78,590 ▼ $12,360 (-13.6%)
2024 $109,900 ▲ $31,310 (+39.8%)
2024 $111,280 ▲ $1,380 (+1.3%)
2024 $119,940 ▲ $8,660 (+7.8%)
2024 $100,700 ▼ $19,240 (-16.0%)
2024 $97,140 ▼ $3,560 (-3.5%)
2024 $120,200 ▲ $23,060 (+23.7%)
2024 $106,840 ▼ $13,360 (-11.1%)
2024 $83,030 ▼ $23,810 (-22.3%)
2024 $88,130 ▲ $5,100 (+6.1%)
2024 $89,880 ▲ $1,750 (+2.0%)
2024 $82,130 ▼ $7,750 (-8.6%)
2024 $89,340 ▲ $7,210 (+8.8%)
2024 $88,540 ▼ $800 (-0.9%)
2024 $106,840 ▲ $18,300 (+20.7%)
2024 $108,730 ▲ $1,890 (+1.8%)
2024 $72,240 ▼ $36,490 (-33.6%)
2024 $82,000 ▲ $9,760 (+13.5%)
2024 $138,000 ▲ $56,000 (+68.3%)
2024 $89,610 ▼ $48,390 (-35.1%)
2024 $78,530 ▼ $11,080 (-12.4%)
2024 $68,520 ▼ $10,010 (-12.7%)
2024 $74,240 ▲ $5,720 (+8.3%)
2024 $74,270 ▲ $30 (+0.0%)
2024 $74,080 ▼ $190 (-0.3%)
2024 $87,680 ▲ $13,600 (+18.4%)
2024 $101,480 ▲ $13,800 (+15.7%)
2024 $72,180 ▼ $29,300 (-28.9%)
2024 $61,250 ▼ $10,930 (-15.1%)
2024 $87,970 ▲ $26,720 (+43.6%)
2024 $90,520 ▲ $2,550 (+2.9%)
2024 $82,950 ▼ $7,570 (-8.4%)
2024 $79,000 ▼ $3,950 (-4.8%)
2024 $104,410 ▲ $25,410 (+32.2%)
2024 $79,500 ▼ $24,910 (-23.9%)
2024 $86,250 ▲ $6,750 (+8.5%)
2024 $84,500 ▼ $1,750 (-2.0%)
2024 $82,790 ▼ $1,710 (-2.0%)
2024 $95,190 ▲ $12,400 (+15.0%)
2024 $78,820 ▼ $16,370 (-17.2%)
2024 $74,260 ▼ $4,560 (-5.8%)
2024 $69,940 ▼ $4,320 (-5.8%)
2024 $86,480 ▲ $16,540 (+23.6%)
2024 $86,480 ▲ $0 (0.0%)
2024 $61,220 ▼ $25,260 (-29.2%)
2024 $59,520 ▼ $1,700 (-2.8%)
2024 $60,360 ▲ $840 (+1.4%)
2024 $56,460 ▼ $3,900 (-6.5%)
2024 $59,290 ▲ $2,830 (+5.0%)
2024 $60,450 ▲ $1,160 (+2.0%)
2024 $61,170 ▲ $720 (+1.2%)
2024 $58,030 ▼ $3,140 (-5.1%)
2024 $58,220 ▲ $190 (+0.3%)
2024 $58,180 ▼ $40 (-0.1%)
2024 $58,880 ▲ $700 (+1.2%)
2024 $61,260 ▲ $2,380 (+4.0%)
2024 $56,190 ▼ $5,070 (-8.3%)
2024 $70,960 ▲ $14,770 (+26.3%)
2024 $54,060 ▼ $16,900 (-23.8%)
2024 $69,220 ▲ $15,160 (+28.0%)
2024 $69,220 ▲ $0 (0.0%)
2024 $58,400 ▼ $10,820 (-15.6%)
2024 $60,770 ▲ $2,370 (+4.1%)
2024 $57,920 ▼ $2,850 (-4.7%)
2024 $65,140 ▲ $7,220 (+12.5%)
2024 $64,350 ▼ $790 (-1.2%)
2024 $69,620 ▲ $5,270 (+8.2%)
2024 $66,830 ▼ $2,790 (-4.0%)
2024 $65,490 ▼ $1,340 (-2.0%)
2024 $63,460 ▼ $2,030 (-3.1%)
2024 $59,360 ▼ $4,100 (-6.5%)
2024 $64,610 ▲ $5,250 (+8.8%)
2024 $60,050 ▼ $4,560 (-7.1%)
2024 $70,420 ▲ $10,370 (+17.3%)
2024 $85,220 ▲ $14,800 (+21.0%)
2024 $88,040 ▲ $2,820 (+3.3%)
2024 $95,460 ▲ $7,420 (+8.4%)
2024 $76,300 ▼ $19,160 (-20.1%)
2024 $100,050 ▲ $23,750 (+31.1%)
2024 $100,050 ▲ $0 (0.0%)
2024 $95,740 ▼ $4,310 (-4.3%)
2024 $94,840 ▼ $900 (-0.9%)
2024 $77,400 ▼ $17,440 (-18.4%)
2024 $109,840 ▲ $32,440 (+41.9%)
2024 $72,100 ▼ $37,740 (-34.4%)
2024 $128,640 ▲ $56,540 (+78.4%)
2024 $99,700 ▼ $28,940 (-22.5%)
2024 $112,440 ▲ $12,740 (+12.8%)
2024 $115,000 ▲ $2,560 (+2.3%)
2024 $108,730 ▼ $6,270 (-5.5%)
2024 $50,900 ▼ $57,830 (-53.2%)
2024 $46,410 ▼ $4,490 (-8.8%)
2024 $53,730 ▲ $7,320 (+15.8%)
2024 $79,990 ▲ $26,260 (+48.9%)
2024 $72,730 ▼ $7,260 (-9.1%)
2024 $49,620 ▼ $23,110 (-31.8%)
2024 $83,550 ▲ $33,930 (+68.4%)
2024 $101,640 ▲ $18,090 (+21.7%)
2024 $101,640 ▲ $0 (0.0%)
2024 $83,420 ▼ $18,220 (-17.9%)
2024 $83,870 ▲ $450 (+0.5%)
2024 $82,700 ▼ $1,170 (-1.4%)
2024 $82,500 ▼ $200 (-0.2%)
2024 $82,500 ▲ $0 (0.0%)
2024 $111,450 ▲ $28,950 (+35.1%)
2024 $89,810 ▼ $21,640 (-19.4%)
2024 $93,870 ▲ $4,060 (+4.5%)
2024 $58,150 ▼ $35,720 (-38.1%)
2024 $74,790 ▲ $16,640 (+28.6%)
2024 $106,920 ▲ $32,130 (+43.0%)
2024 $84,040 ▼ $22,880 (-21.4%)
2024 $79,300 ▼ $4,740 (-5.6%)
2024 $118,420 ▲ $39,120 (+49.3%)
2024 $97,010 ▼ $21,410 (-18.1%)
2024 $66,320 ▼ $30,690 (-31.6%)
2024 $62,680 ▼ $3,640 (-5.5%)
2024 $68,990 ▲ $6,310 (+10.1%)
2024 $105,480 ▲ $36,490 (+52.9%)
2024 $105,670 ▲ $190 (+0.2%)
2024 $128,080 ▲ $22,410 (+21.2%)
2024 $128,080 ▲ $0 (0.0%)
2024 $141,720 ▲ $13,640 (+10.6%)
2024 $141,720 ▲ $0 (0.0%)
2024 $94,630 ▼ $47,090 (-33.2%)
2024 $133,210 ▲ $38,580 (+40.8%)
2024 $133,210 ▲ $0 (0.0%)
2024 $98,130 ▼ $35,080 (-26.3%)
2024 $101,750 ▲ $3,620 (+3.7%)
2024 $87,610 ▼ $14,140 (-13.9%)
2024 $79,040 ▼ $8,570 (-9.8%)
2024 $109,680 ▲ $30,640 (+38.8%)
2024 $85,500 ▼ $24,180 (-22.0%)
2024 $96,140 ▲ $10,640 (+12.4%)
2024 $92,130 ▼ $4,010 (-4.2%)
2024 $93,670 ▲ $1,540 (+1.7%)
2024 $75,520 ▼ $18,150 (-19.4%)
2024 $73,350 ▼ $2,170 (-2.9%)
2024 $87,150 ▲ $13,800 (+18.8%)
2024 $89,420 ▲ $2,270 (+2.6%)
2024 $94,290 ▲ $4,870 (+5.4%)
2024 $87,130 ▼ $7,160 (-7.6%)
2024 $67,100 ▼ $20,030 (-23.0%)
2024 $66,440 ▼ $660 (-1.0%)
2024 $67,880 ▲ $1,440 (+2.2%)
2024 $66,030 ▼ $1,850 (-2.7%)
2024 $79,220 ▲ $13,190 (+20.0%)
2024 $78,750 ▼ $470 (-0.6%)
2024 $78,750 ▲ $0 (0.0%)
2024 $87,430 ▲ $8,680 (+11.0%)
2024 $87,430 ▲ $0 (0.0%)
2024 $82,520 ▼ $4,910 (-5.6%)
2024 $84,280 ▲ $1,760 (+2.1%)
2024 $86,250 ▲ $1,970 (+2.3%)
2024 $91,680 ▲ $5,430 (+6.3%)
2024 $93,130 ▲ $1,450 (+1.6%)
2024 $75,280 ▼ $17,850 (-19.2%)
2024 $102,550 ▲ $27,270 (+36.2%)
2024 $82,440 ▼ $20,110 (-19.6%)
2024 $113,120 ▲ $30,680 (+37.2%)
2024 $117,070 ▲ $3,950 (+3.5%)
2024 $86,190 ▼ $30,880 (-26.4%)
2024 $79,510 ▼ $6,680 (-7.8%)
2024 $85,070 ▲ $5,560 (+7.0%)
2024 $58,950 ▼ $26,120 (-30.7%)
2024 $64,580 ▲ $5,630 (+9.6%)
2024 $103,060 ▲ $38,480 (+59.6%)
2024 $103,060 ▲ $0 (0.0%)
2024 $103,060 ▲ $0 (0.0%)
2024 $81,270 ▼ $21,790 (-21.1%)
2024 $81,330 ▲ $60 (+0.1%)
2024 $78,140 ▼ $3,190 (-3.9%)
2024 $83,450 ▲ $5,310 (+6.8%)
2024 $86,050 ▲ $2,600 (+3.1%)
2024 $88,140 ▲ $2,090 (+2.4%)
2024 $76,450 ▼ $11,690 (-13.3%)
2024 $89,300 ▲ $12,850 (+16.8%)
2024 $76,740 ▼ $12,560 (-14.1%)
2024 $76,310 ▼ $430 (-0.6%)
2024 $77,090 ▲ $780 (+1.0%)
2024 $56,680 ▼ $20,410 (-26.5%)
2024 $51,180 ▼ $5,500 (-9.7%)
2024 $58,800 ▲ $7,620 (+14.9%)
2024 $78,200 ▲ $19,400 (+33.0%)
2024 $78,380 ▲ $180 (+0.2%)
2024 $94,880 ▲ $16,500 (+21.1%)
2024 $75,010 ▼ $19,870 (-20.9%)
2024 $72,340 ▼ $2,670 (-3.6%)
2024 $70,800 ▼ $1,540 (-2.1%)
2024 $70,800 ▲ $0 (0.0%)
2024 $69,850 ▼ $950 (-1.3%)
2024 $67,450 ▼ $2,400 (-3.4%)
2024 $71,340 ▲ $3,890 (+5.8%)
2024 $66,600 ▼ $4,740 (-6.6%)
2024 $68,380 ▲ $1,780 (+2.7%)
2024 $66,160 ▼ $2,220 (-3.2%)
2024 $61,010 ▼ $5,150 (-7.8%)
2024 $63,580 ▲ $2,570 (+4.2%)
2024 $64,870 ▲ $1,290 (+2.0%)
2024 $47,170 ▼ $17,700 (-27.3%)
2024 $73,260 ▲ $26,090 (+55.3%)
2024 $70,520 ▼ $2,740 (-3.7%)
2024 $82,140 ▲ $11,620 (+16.5%)
2024 $75,180 ▼ $6,960 (-8.5%)
2024 $77,080 ▲ $1,900 (+2.5%)
2024 $77,240 ▲ $160 (+0.2%)
2024 $62,500 ▼ $14,740 (-19.1%)
2024 $64,430 ▲ $1,930 (+3.1%)
2024 $62,630 ▼ $1,800 (-2.8%)
2024 $64,010 ▲ $1,380 (+2.2%)
2024 $64,020 ▲ $10 (+0.0%)
2024 $73,650 ▲ $9,630 (+15.0%)
2024 $71,760 ▼ $1,890 (-2.6%)
2024 $73,730 ▲ $1,970 (+2.7%)
2024 $67,750 ▼ $5,980 (-8.1%)
2024 $66,090 ▼ $1,660 (-2.5%)
2024 $65,640 ▼ $450 (-0.7%)
2024 $45,090 ▼ $20,550 (-31.3%)
2024 $55,420 ▲ $10,330 (+22.9%)
2024 $47,750 ▼ $7,670 (-13.8%)
2024 $44,630 ▼ $3,120 (-6.5%)
2024 $56,400 ▲ $11,770 (+26.4%)
2024 $59,590 ▲ $3,190 (+5.7%)
2024 $58,490 ▼ $1,100 (-1.8%)
2024 $80,240 ▲ $21,750 (+37.2%)
2024 $78,430 ▼ $1,810 (-2.3%)
2024 $85,810 ▲ $7,380 (+9.4%)
2024 $77,160 ▼ $8,650 (-10.1%)
2024 $82,670 ▲ $5,510 (+7.1%)
2024 $73,530 ▼ $9,140 (-11.1%)
2024 $84,220 ▲ $10,690 (+14.5%)
2024 $83,300 ▼ $920 (-1.1%)
2024 $95,140 ▲ $11,840 (+14.2%)
2024 $72,360 ▼ $22,780 (-23.9%)
2024 $84,050 ▲ $11,690 (+16.2%)
2024 $82,740 ▼ $1,310 (-1.6%)
2024 $98,570 ▲ $15,830 (+19.1%)
2024 $72,280 ▼ $26,290 (-26.7%)
2024 $83,670 ▲ $11,390 (+15.8%)
2024 $77,870 ▼ $5,800 (-6.9%)
2024 $70,390 ▼ $7,480 (-9.6%)
2024 $78,570 ▲ $8,180 (+11.6%)
2024 $90,180 ▲ $11,610 (+14.8%)
2024 $101,640 ▲ $11,460 (+12.7%)
2024 $89,440 ▼ $12,200 (-12.0%)
2024 $68,860 ▼ $20,580 (-23.0%)
2024 $72,580 ▲ $3,720 (+5.4%)
2024 $73,210 ▲ $630 (+0.9%)
2024 $64,760 ▼ $8,450 (-11.5%)
2024 $74,930 ▲ $10,170 (+15.7%)
2024 $66,230 ▼ $8,700 (-11.6%)
2024 $60,760 ▼ $5,470 (-8.3%)
2024 $61,500 ▲ $740 (+1.2%)
2024 $61,560 ▲ $60 (+0.1%)
2024 $62,210 ▲ $650 (+1.1%)
2024 $62,650 ▲ $440 (+0.7%)
2024 $62,090 ▼ $560 (-0.9%)
2024 $57,260 ▼ $4,830 (-7.8%)
2024 $62,250 ▲ $4,990 (+8.7%)
2024 $61,740 ▼ $510 (-0.8%)
2024 $55,040 ▼ $6,700 (-10.9%)
2024 $54,510 ▼ $530 (-1.0%)
2024 $62,720 ▲ $8,210 (+15.1%)
2024 $62,020 ▼ $700 (-1.1%)
2024 $68,340 ▲ $6,320 (+10.2%)
2024 $72,440 ▲ $4,100 (+6.0%)
2024 $60,110 ▼ $12,330 (-17.0%)
2024 $60,110 ▲ $0 (0.0%)
2024 $63,810 ▲ $3,700 (+6.2%)
2024 $78,950 ▲ $15,140 (+23.7%)
2024 $70,450 ▼ $8,500 (-10.8%)
2024 $56,870 ▼ $13,580 (-19.3%)
2024 $56,560 ▼ $310 (-0.5%)
2024 $55,210 ▼ $1,350 (-2.4%)
2024 $59,200 ▲ $3,990 (+7.2%)
2024 $59,540 ▲ $340 (+0.6%)
2024 $55,740 ▼ $3,800 (-6.4%)
2024 $55,540 ▼ $200 (-0.4%)
2024 $52,300 ▼ $3,240 (-5.8%)
2024 $55,070 ▲ $2,770 (+5.3%)
2024 $55,220 ▲ $150 (+0.3%)
2024 $50,890 ▼ $4,330 (-7.8%)
2024 $54,070 ▲ $3,180 (+6.2%)
2024 $70,030 ▲ $15,960 (+29.5%)
2024 $66,190 ▼ $3,840 (-5.5%)
2024 $58,680 ▼ $7,510 (-11.3%)
2024 $55,910 ▼ $2,770 (-4.7%)
2024 $60,000 ▲ $4,090 (+7.3%)
2024 $61,210 ▲ $1,210 (+2.0%)
2024 $78,820 ▲ $17,610 (+28.8%)
2024 $73,030 ▼ $5,790 (-7.3%)
2024 $54,090 ▼ $18,940 (-25.9%)
2024 $55,850 ▲ $1,760 (+3.3%)
2024 $51,670 ▼ $4,180 (-7.5%)
2024 $53,060 ▲ $1,390 (+2.7%)
2024 $63,560 ▲ $10,500 (+19.8%)
2024 $58,940 ▼ $4,620 (-7.3%)
2024 $72,630 ▲ $13,690 (+23.2%)
2024 $64,270 ▼ $8,360 (-11.5%)
2024 $77,770 ▲ $13,500 (+21.0%)
2024 $69,190 ▼ $8,580 (-11.0%)
2024 $59,670 ▼ $9,520 (-13.8%)
2024 $76,340 ▲ $16,670 (+27.9%)
2024 $98,400 ▲ $22,060 (+28.9%)
2024 $75,430 ▼ $22,970 (-23.3%)
2024 $75,430 ▲ $0 (0.0%)
2024 $72,420 ▼ $3,010 (-4.0%)
2024 $114,340 ▲ $41,920 (+57.9%)
2024 $111,450 ▼ $2,890 (-2.5%)
2024 $69,140 ▼ $42,310 (-38.0%)
2024 $70,500 ▲ $1,360 (+2.0%)
2024 $71,650 ▲ $1,150 (+1.6%)
2024 $69,250 ▼ $2,400 (-3.3%)

Trend Analysis

Historical Context

According to Bureau of Labor Statistics OEWS data (May 2024), Market Research Analysts and Marketing Specialists earn a median annual wage of $69,250 nationwide. This represents a $17,230 change from 2020, when the median was $86,480.

Year-over-Year Changes

Over the past 418 years, Market Research Analysts and Marketing Specialists salaries have shown a decreasing trend with an average annual growth rate of -0.0%. This decline may reflect market corrections or changes in the occupation's role.

Previous Data

Previous median (2020): $86,480
Current median (2024): $69,250
Total change: $17,230 (-19.9%)

Data Source: Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS) Survey. Data represents national average annual wages for Market Research Analysts and Marketing Specialists. Learn more about our methodology.

Last verified: December 9, 2025

Related Information

View Market Research Analysts and Marketing Specialists Career Overview See Market Research Analysts and Marketing Specialists Salaries by Location Our Data Methodology Data Sources & Updates